Agencies

Postcraft Templates for Agencies: Turn a spreadsheet into a quarter of on-brand posts

Turn a spreadsheet into a quarter of on-brand posts — bought once.

Agencies pay per-seat and per-client fees that scale with their success. Self-hosted, pay-once tools replace per-seat pricing with a flat cost that margins actually survive.

The tool this job usually means renting is Canva Pro, at $12.99/mo — roughly $156 a year, every year. Postcraft Templates does the job for a one-time $19 — running locally on your own machine.

Fit check

Why it fits how agencies work

🧱 Card presets

Quote, headline, stat, testimonial and image+headline cards, with every zone defined fractionally so one template renders at every size.

For agencies, card presets pays off across every client account, with no per-seat math — and it's covered by the same one-time $19, not metered per month.

🎨 Locked brand kit

Background, panel, accent and text colors, font family and logo set once and applied to every graphic.

For agencies, locked brand kit pays off across every client account, with no per-seat math — and it's covered by the same one-time $19, not metered per month.

📑 CSV batch generation

Columns for headline, subtext, attribution and image, parsed by a zero-dependency RFC 4180 parser that handles quoted commas and newlines.

For agencies, CSV batch generation pays off across every client account, with no per-seat math — and it's covered by the same one-time $19, not metered per month.

Workflow

A typical workflow

STEP 01

Buy once on Whop

One payment of $19 gets you the packaged Windows installer, or clone the MIT source at github.com/bensblueprints/social-media-graphics-templates-mvp and run it yourself for free.

STEP 02

Install and lock your brand

Open the native Electron desktop app and set your colors, font and logo once — they apply to every graphic.

STEP 03

Feed it a CSV

Point it at a spreadsheet of headlines and export every platform size in one pass to a folder you pick.

What it costs, honestly

Postcraft Templates is $19, once. Canva Pro at $12.99/mo — roughly $156 a year, every year. Generate 20 near-identical branded cards a week from a content calendar and Postcraft pays for itself in month one.

FAQ

Agencies ask

Is Postcraft Templates worth it for agencies?

Generate 20 near-identical branded cards a week from a content calendar and Postcraft pays for itself in month one. Postcraft Templates costs $19 once; Canva Pro charges $12.99/mo — about $156 a year. For agencies, that fixed cost is the whole point: the tool is a one-time line item, not a monthly one.

Is it really free on GitHub?

Yes — Postcraft Templates is MIT-licensed at github.com/bensblueprints/social-media-graphics-templates-mvp. The $19 buys the packaged Windows installer; building from source is free.

Is this a replacement for Canva?

No, and it's honest about that. Canva is a full design suite; Postcraft is a batch machine for repeatable branded posts. If you tweak every post by hand, keep Canva.

Own Postcraft Templates forever — $19