Badger Maps costs $58–119/rep/mo — and unlike a tool you buy once, that bill never stops. Over three years that's roughly $2,088 for software doing a job your own hardware could just as easily do.
Where the subscription actually goes
$58–119/rep/mo, forever is the sticker price. It compounds: cancel and you typically lose access to your own history, and most plans ratchet the price up as you add usage, seats or storage — the bill rarely stays flat for long.
Door Tracker: the pay-once alternative
Door Tracker does the same core job for $49, once. GPS pings every 5 minutes, auto-clustered stops with dwell time, so you can tell a knock from a drive-by.
| Door Tracker | Badger Maps | |
|---|---|---|
| Price | $49 intro (1,000 licenses), then $299 — once | $58–119/rep/mo, forever |
| 10-rep team, year one | $49 flat | $6,960–$14,280 |
| Proves knock vs drive-by | Yes — duration-banded stop detection | Route history only, no dwell analysis |
| Per-rep billing | Never | Yes, scales with headcount |
| Where the data lives | Your server | Their cloud |
| Payroll export | CSV, included | Higher tier only |
| Account required | No | Yes |
| Source code | MIT, on GitHub | Closed |
A single rep on Badger Maps costs more in two months than the entire Door Tracker license costs once, at any team size.
Is the subscription ever still worth it?
If you need Badger Maps's specific ecosystem, integrations or managed infrastructure and that's genuinely load-bearing for you, the subscription earns its keep — that's a real trade-off, not a trick. Door Tracker is for everyone else: people paying every month for a job that runs fine on hardware they already own.
Try Door Tracker — $49, once
GPS pings every 5 minutes, auto-clustered stops with dwell time, so you can tell a knock from a drive-by.